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landing_page_errorDisapproval

Landing page not working

The product's landing page failed to load when Google checked it — an error status, a timeout, or a block. Affected items are disapproved until the page loads reliably for both shoppers and Google's crawlers.

Common causes

  • ·The page returns an HTTP error (404, 500, or other 4xx/5xx)
  • ·The product was deleted or unpublished in the shop but is still in the feed
  • ·Broken redirects or typos in the submitted URL
  • ·A firewall, bot protection, or geo-IP block stopping Google's crawlers
  • ·'AdsBot-Google' blocked by your robots.txt file
  • ·Slow page loads causing crawler timeouts

How to fix it

  1. 01Open the link attribute URL directly — it must return HTTP 200 and show a working page with a functional buy button
  2. 02Remove deleted or unpublished products from the feed
  3. 03Check that robots.txt doesn't block 'AdsBot-Google', 'Googlebot', or 'Googlebot-image'
  4. 04Test the page with Search Console's URL Inspection tool and from different locations — regional firewall blocks are a common hidden cause
  5. 05Fix slow pages (PageSpeed Insights helps identify why) so crawls don't time out
  6. 06Once fixed, request a review; recrawls typically complete within 12–48 hours

Checked against Google's documentation: Google Help

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